MBA is an internationally
acknowledged degree designed to expand the skills necessary for the career in
business and management. The worth of MBA is not restricted only to a
particular sector but is also useful for those pursuing a managerial career in
private, government and public sectors. MBA curriculum includes various
subjects which can be chosen by students by their own interest.
Take the challenge with MBA in advertising and communication
MBA in advertising and communication is a sophisticated revolutionary
program which offers students the periphery that facilitates them to
effectively address enduring challenges in the modern sector. It is a course
consists of theoretical and practical sessions joint together with internship
opportunities at superior and prestigious organizations which enable students
to research intensely into the subject to permit them understand deeds of
customers and accordingly strap up their ingenuity to expand exclusive and
muddle free strategies that make communication with a great impact and
appealing .This program prepares you to
take the challenge of the corporate world and make you ready to get into a
successful career as a marketing manager, product manager, market research
specialist, account planner , business development manager and much more.
Advertising management is a career trail in the advertising industry, managers
of advertising and promotion can work for an agency, a media outlet, or can be
appointed directly by the company.
A range of job opportunities
The main aim of this program is a
depiction of students to special facts of advertising like planning and
management, media planning by furnishing them with the loom and plans in
scheduling and harmonization of various events. There are various job opportunities
which come under advertising including newspaper, journals, magazines, also
include a commercial sector of television and radio and much more. Candidate
can work as a sales manager, finance manager, creative director or a copywriter
and other marketing communications manager. Major objectives include
·
To communicate information about the brand
·
To generate a brand name
·
To generate responsiveness and to deliver
information
·
To stimulate demand for product
Scope of MBA in advertising and communication
Nowadays scope of MBA in
advertising and communication if very good as if you are interested in media,
promotions, sales, advertisement then this option is appropriate for you. It
involves in sales and services of the products, new market trends, and
competitions. It educates the students about various marketing fields, about,
management and leadership fields, product management and much more. It is
totally related to promotions, sales, advertising and the deep study of
consumer behavior. After having a degree of MBA in advertising and
communication students have many job prospects in private as well as in
government sector. As the concept is not restricted any student having a
marketing degree can earn more than the salary expected.
Top most colleges offering MBA in advertising
·
Asian college of journalism
·
IIMC New Delhi
·
Xavier institute of communication- Mumbai
·
Asian school of business
·
Indian institute of mass communication, New
Delhi
·
KMCT School of business (KSB)